COOLSCULPTING / Cooltone
CoolSculpting uses an FDA-cleared treatment that permanently freezes away treated fat. And CoolTone helps to build muscle and finish what we call “The Sculpt”. The campaign for both brands has a theme that focuses on “Sculpt to Satisfaction”. Changing the treatment payment plans allows the HCP to treat the patient until their body goals are met. This campaign finds the perfect market position to work with the medical weight loss current fade.
Social
ipad app
Below is a in-office iPad interactive deck including tools for running a successful CoolSculpting / CoolTone body contouring business. This tool is focused on providing talk tracks, details on treatments, and recommendations on who is an ideal candidate and who is not. It also includes the new pricing structure that allows the HCP to decide when the body goal is met.
In-office
Below are some in-office banners for the campaign.

